Thursday, August 30, 2007

25 weeks of USA charities

Beginning tomorrow, USA TODAY will highlight 25 charities, one a week, for 25 weeks as part of the newspaper's 25th Anniversary celebration. The first national nonprofit to be covered will be Goodwill Industries (full disclosure: I'm on the Goodwill Industries International board).

I'm really pleased that USA TODAY is making this effort to discuss generosity and good works. So often the press highlights the bad news, since that seems to be more interesting to our voyaristic selves. With this series, readers will be both reminded of good things that are going on in their communities and, I hope, urged to volunteer and get involved.

A big shout-out to USA TODAY.

1 comment:

Lisa said...

Actually, the program has been going on for a few months now. You can view all the previously featured nonprofits on the USA Today Web site.