Sunday, July 27, 2008

Google, and other free stuff

I was stunned recently when I asked a room of 200 or so execs how many of them had taken advantage of Google's $10k per month offer for free ads......not only did no hands go up, but most didn't know what a Google ad about opportunity lost. If you are in their group, check it out at Google Grants. Think about it---you want more volunteers in their 20's? You want more donors in that demography? TRY THIS! It's FREE.

Other free stuff---you should sign up for the free Fieldstone Alliance Tools You Can Use newsletter. Yes, they are trying to sell books, and yes, they are my publisher, but the stuff that they put in the newsletter is useful right now, even if you don't ever buy the book.

For instance, the current edition is about conflict resolution in the context of increasing collaboration and has some great ideas. Check it out.

I'm on my way to Chicago to teach at the Leadership Institute for the Ronald McDonald Houses from all over North America. I've worked with them before and they are great people. I'm looking forward to it.

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